Cassandra Covill
Hire@CassandraCovill.com
860-506-6111
Skills
Adobe Creative Suite • Microsoft Office • SEO • SEM • SEMRush • Keyword Planner • Social Media Marketing • Digital Marketing • HTML/CSS • WordPress • Copywriting • Technical Writing • UX design • Problem resolution • Written and verbal communications • analytical skills • Strong attention to detail • CMS • Cybersecurity • Network Security • Cloud Services • Network Support • IT consulting • IT Support • Helpdesk • Service Desk • Google Docs
Relevant Experience
Words By a Pro Technical Writer
A leading content writing marketing firm specializing in Information Technology. Using exceptional time management skills I work on three to four articles per week for different IT clients. Most articles are B2B and involve extensive SEO knowledge.
Bristol-Myers Squibb Sr. Technical Writer
World’s top BioPharma company specializing in cancer treatments for fast and affordable cures. HR needed an experienced technical writer to create their local “How-To” instructions for each internal HR process for North and South America, Puerto Rico, and Ireland
Chain Store Guide Sr. Copywriter/SEO Advisor
Chainstore Guide has been collecting and analyzing retail and industry data for over 85 years. Monthly email blasts included editorial articles, marketing blogs, tutorial videos, and product videos. Meeting the strict deadlines resulted in increased sales leads and business retention.
Freelance Positions
The following were clients that required landing pages and blog posts of various subjects.
Mack Media Group Associate Copywriter
Park Group Solutions Interim-Content Manager
Stick-it Graphics Interim-Production Manager
Avalon Tree Care Sr. Content/Web Creator
Green Energy Solutions Content Manager
International Pharmaceutical Consultants, Inc Technical Writer
Falling Hammer Productions Content Manager
Professional Profile
Senior Content Manager: Worked with the marketing team to strategize and implement advertising and promotional material resulting in new sales prospects and business retention.
Associate Copywriter: Wrote monthly editorial, marketing, and sales articles for client education and new sales leads. Brainstormed, pitched, the wrote a monthly marketing blog to help clients navigate through marketing best practices resulting in a higher email click rate and business retention.
Senior Technical Writer: In charge of editing and organizing medical documents using precise attention to detail. Created local “how-to” articles for HR department decreasing time senior analysts spend training new hires.
Senior SEO Advisor: Created and regulated organic SEO best practices resulting in higher Google ranking and increased click rate, while decreasing the need for a higher Google Adwords budget.